Seldom do brands have the ability to trigger a social media trend full of pictures inspired by the product prior to its actual launch. Before Kim K and makeup by Mario’s blue eyeshadow circulated around social networks like wildfire, the stage was set by Anastasia Beverly Hills Soft Glam campaign.
The Soft Glam palette features 14 shades. 5 shadow repeats ; Tempera, Burnt Orange, Sienna, Cyprus Umber from the Modern renaissance palette and Noir from the Tamana (dressyourface) palette. I don’t mind the repeats as the intent of this palette was to put together Anastasia Beverly Hills essentials along with bronze Metallics (shades; sultry, rose pink) and iridescent finishes (shades; fairy, glistening). You can get Anastasia shadows as singles too, but this palettes assembles iconic shades like Orange soda, a warm tone, soft orange and rustic, a cool tone brown, for a better value all together.
Anastasia Beverly Hills is known for its buttery blend, high intensity and long lasting shadows. The soft glam palette curates the best shadow collection in the Soft Glam Palette.
The brand consistently stands as one of the most sought after makeup empires, except for the hiccup in the subculture palette formula where the powdery shadows weren’t the only thing that had a falling out)with Anastasia’s 16.7 million followers on the gram.
Speaking of Instagram, I am currently hosting the giveaway of the soft glam palette. The rules are as follows:
1) follow me @glambynids_ on Instagram.
2) tag two friends on this post.
That’s it! You are in! The winner will be announced tomorrow at 12:00 pm EST.
Good luck my loves!